JULIE SWEET: It’s a good question, because I remember back in 2016, as you may recall, there was that terrible week in the U.S. where we had two black men murdered and then we had the ambush in Dallas.And at the time, you know, we were optimistic that that terrible week would lead to something new.<br><br>I do believe this is different and there will be, I’m sure, lots of academic papers written around why and the – you know, all the different events that came together, but – and – and I believe it’s, from my own perspective, different for two reasons.<br><br>First of all, I do think this has been building, right, and we’ve had this and there – there came this time with all these other issues where I have really seen a difference.I mean, the Business Roundtable was always focused on diversity, but was not making the types of statements and the – and the work together that they’re doing now.And, you know, it is – it just it is different.You’re seeing action, right?So we’re going from commitment to action and I’m seeing that privately and publicly.<br><br>But there’s also a very other very practical reason is that this is good business, right?It is good business and it’s good business on three dimensions.You know, Michael can talk about better than I the consumer dimension of needing to be able to have a more – you know, you have a very diverse consumer group and that’s true around the world right?And – and that’s – and they’re really important and growing and they’re growing in income, et cetera.And so there’s a whole, you know, driving force behind who are your consumers.<br><br>[TCR 00:31:57]<br><br>Secondly, there’s the talent question.I mean, soon after when I was talking about this with one of my clients who’s in the oil industry, said, look, it’s really hard to get people to go into the oil industry.I need to be able to tap into a broader group of people.And so, they were actually asking for my help in thinking through how could they tap into more, because it’s not been a traditional industry where they’ve had a lot of diversity, ethnic diversity.And, you know, it’s a talent issue, right?And so that is a reason as well.<br><br>And then there’s the diversity around innovation.I mean, we started really doubling down on diversity back in 2014 when we became the first company in my industry to set up digital.And our business was less than 20% digital cloud and security.It’s now 70%.And we’ve been investing and made bold goals and have had an incredible run, right, 9% CAGR.<br><br>We’re the leader in our industry.And we did so because we did not believe that we could pivot our company – think about that pivot, right – without more diversity, so you get the innovation and the thinking.<br><br>So if you think about who your buyers are, the need for talent and then innovation, right, these are reasons why not only is it the right thing to do, but it’s the right business answer.And that’s why I have confidence that this is a pivotal moment and we will have a very differe ...
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